Economics of Warby Parker: Why It Sees Physical Retail as Key to Growth

Warby Parker was one of the original direct-to-consumer brands, but now, the eyeglass-maker’s sales are split about evenly between its more than 140 brick-and-mortar locations and its online store. WSJ’s Charity Scott explains why this split is Warby Parker’s secret sauce. Photo: Adam Falk/The Wall Street Journal



from Lifestyle | Latest Health, Living & Wellness News | news.com.au — Australia’s leading news site
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